Reviews Archives | Alchemy Marketing

Reviews, Websites and Consumer Behavior

[2017 Consumer Survey] Do You Still Need a Business Website?

By | Marketing News, Search Engine Marketing | No Comments

We heard it before with social media: “Websites are dead! Now that Facebook has over 1.3 billion users (yes!), why bother building a website when most of your potential customers are engaging on that social media platform…”. Before throwing out the baby with the (stained) bathwater, let’s look in more detail at what the latest studies tell us about consumer behavior, and how that affects your business.

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What can you do to win the war with Yelp

By | Marketing for Optometrists, Marketing Tips | No Comments

If you’ve been trying to get reviews from your patients or clients on Yelp, you will know that it is possibly the most difficult review site to get reviews published in the main section of your business listing. If you have not, as a business owner, you need first to understand why reviews on Yelp matter for your practice or company. After looking at the main issues with Yelp reviews, you need a simple plan on how to get reviews to stick on your Yelp page. We will point you in the right direction.

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How Many Reviews are Enough ?

By | Marketing Tips | No Comments

“Why not simply get 5 or 6 positive reviews from clients published on your GoogleMyBusiness page to trigger the search engine to display a great star rating when people look you up ? Why bother with a full reputation system that involves additional resources ?” If you’ve wondered about how many reviews you should get to make reputation marketing effective for your business, read on.

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